Left Main REI Calls on Real Estate Investors to Ditch Disconnected Systems and Embrace Smarter Tech

The Salesforce-Based CRM Platform Urges Investors to Prioritize Efficiency, Data, and Automation to Scale With Confidence

CHARLOTTE, NC / ACCESS Newswire / June 25, 2025 /Left Main REI, the leading CRM and AI-powered business platform for real estate investors, is speaking out about the urgent need for modern tools in an industry still held back by outdated systems. In a message to new and experienced investors alike, Left Main REI is calling for a major shift: stop using 5-8 disconnected tools and start running your business with a single, powerful platform that actually works.

"Most investors are working way too hard to keep their business together," said Stephanie Betters, founder of Left Main REI. "They 're stitching together spreadsheets, CRMs, email tools, and task managers-and wasting hours just trying to figure out what 's working. I built Left Main because I was sick of it. It didn 't exist, so I coded it myself."

Launched in 2020 on the Salesforce AppExchange, Left Main REI was created by real estate investors for real estate investors. It replaces the clunky, inefficient tool stacks investors often use with one powerful CRM built on Salesforce-equipped with tailored workflows, pipeline tracking, marketing automation, and AI-powered decision support.

According to a 2023 survey by McKinsey, only 13% of real estate professionals say their businesses are fully leveraging automation, even though those who do report up to 40% higher efficiency and better lead conversion.

"Investors tell us all the time, ‘I didn 't realize how disorganized we were until we switched, '" said a Left Main REI customer success team member. "One client had 7 tools in place. None of them talked to each other. Once they moved to Left Main, their lead response time improved by 80%, and they doubled their monthly deal flow within three months."

Left Main REI says real estate investing has reached a turning point. The market is more competitive than ever, and scaling requires more than hustle. It requires clarity.

"Data is the difference between being busy and being profitable," Betters said. "You need to know your numbers, your pipeline status, your team 's output. You can 't guess anymore. And you shouldn 't have to."

Call to Action: What Real Estate Investors Can Do Right Now

Left Main REI is urging real estate professionals to take ownership of their business structure-before inefficiencies cost them deals.

Here 's what investors can do today:

• Audit your current tools: How many systems are you using daily? Are they connected?

• Track response time: How long does it take to follow up with a new lead? If it 's over 5 minutes, you 're losing deals.

• Use real data: Don 't rely on gut feelings. Know your close rates, lead sources, and marketing ROI.

• Automate repeat tasks: If you 're manually assigning leads, following up, or sending reminders-stop.

• Ask your team: Are they using workarounds? Are they logging in to five platforms a day?

"Technology is not a nice-to-have anymore-it 's your competitive edge," said Betters. "Real estate investing is about building wealth, not building chaos."

Left Main REI 's platform is already used by thousands of investors across the U.S., from solo wholesalers to large teams. It integrates with leading marketing tools, provides visual dashboards, and supports decision-making with Left Main Genius-its built-in AI engine.

For real estate professionals ready to scale smarter, not harder, Left Main REI offers a clear path forward.

To learn more or schedule a demo, visitwww.leftmainrei.co

About Left Main REI
Founded by Stephanie Betters, a former cardiothoracic nurse practitioner turned real estate investor, Left Main REI is the go-to CRM and automation platform for real estate businesses. Built on Salesforce, it provides scalable workflows, AI-powered insights, and end-to-end deal management for investors looking to grow, simplify, and lead in today 's competitive market. With a mission to empower entrepreneurs, promote data-driven decisions, and support community over competition, Left Main REI continues to redefine how real estate is run.

Contact:
press@leftmainrei.co
www.leftmainrei.co

SOURCE: Left Main REI

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